Please use this identifier to cite or link to this item: http://www.repository.rmutt.ac.th/xmlui/handle/123456789/4619
Title: Effects of change management on employee loyalty to the organization in the technology and information industry
Authors: Lu Yujun
Keywords: Loyalty
Employee loyalty
Employees
Employee satisfaction
Business management
Issue Date: 2023
Publisher: Rajamangala University of Technology Thanyaburi. Faculty of Business Administration. Program in General Management
Abstract: The purpose of this study was to examine the impact of organizational management on employee loyalty during a pandemic through a case study of a company (Company A) in Shanghai, China, which provided internet information technology services as its core business. The sample group used in this study included 324 employees from Company A. The tools used for data collection included questionnaire surveys and interviews. The statistical methods for analyzing data included frequency, percentage, mean, standard deviation, Pearson’s correlation coefficient, and multiple linear regression. The study results showed that among the eight dimensions of employee satisfaction, these six dimensions of satisfaction including satisfaction with managers, satisfaction with the job itself, satisfaction with communication, satisfaction with promotions, satisfaction with compensation, and satisfaction with colleagues, were significantly correlated with employee loyalty. In addition, this study combined the interview content to provide targeted suggestions for the existing management issues of Company A.
URI: http://www.repository.rmutt.ac.th/xmlui/handle/123456789/4619
Appears in Collections:การค้นคว้าอิสระ (Independent Study - BUS)

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